We’ve seen emergency services taking advantage of social media before, with the Seattle Police Department improving its engagement with the public by tweeting the calls it received. Now Twitcident is helping first responders to work out how to proceed by filtering public user updates about an incident by relevancy. READ MORE…
In 2012, according to Pew Internet: Social Networking:
- 15% of online adults say they use Pinterest
- 13% of online adults say they use Instagram
- 6% of online adults say they use Tumblr
- 67% of online adults say they use Facebook
- 16% of online adults say they use Twitter
- 20% of online adults say they use LinkedIn
A new report from McKinsey Global Institute, however, makes the business case for social media a little easier to sell. According to an analysis of 4,200 companies by the business consulting giant, social technologies stand to unlock from $900 billion to $1.3 trillion in value. At the high end, that approaches Australia’s annual GDP. How’s that for a bottom line?
Twitter is still an intimidating network to many entrepreneurs and small businesses. Some have never used it is because they are afraid of it, and some have just signed up but have never gotten past the point of signing up. When I am teaching Twitter to a group in a small workshop or to clients and potential clients, I am always asked ONE question. What do I tweet?
10 Awesome Twitter Analytics and Visualization Tools
After researching over a thousand Twitter Tools for the Twitter Tools Book I came across many tools that tried to add value by presenting a different way to visualize or analyze your tweets, the people in your network, and the tweets from the people in your network.
Twitter Redesign + Header Images
Twitter announced it’s redesign including the new header images on September 18. How many of you have taken advantage to update your page?
I put together a few clips that you can utilize for reference to further customize your Twitter page!
1. First go to “Edit Profile -> Settings”
2. Next you should see a screen to the LEFT of your Feed that looks like the image below. From there choose “DESIGN” -
3. In the screenshot below I have pointed to the new design features which include adding a header to your page, an option on how you want to position your background (image), and also whether you want your background overlay to be black or white.
Questions? Send me a note!
#Twitter Update: Online World’s All A-Twitter Again with Profile Changes
It seems like the more things change, the more they stay the same. Many of us have said this at numerous points of our lives, but in this particular case it is happening in our virtual world where Twitter has just introduced new pages that many liken to the Facebook Timeline. And, since these changes will be mandatory at some point probably within the next few months, we feel this is a good time to look at them and the opportunities they present for your brand—whether personal or business—so that you can be ahead of the proverbial curve.
Brands like Pepsi, Virgin, and the New York Public Library want to use Twitter for market research and talking to customers. But while it’s pretty easy for consumers to hop on Twitter and start exploring its many uses, it’s been much tougher for businesses. Twitter’s new Certified Products Program should help.